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Sally Jenkin

Bovey Castle

Case Studies

South West Tourism

South West Tourism commissioned Veromar to develop a business development programme for tourism operators. The project involved the development of the Official Guide to a Successful Tourism Business, a quality printed manual providing detailed business advice on starting a tourism business. This was supported with seminars, a website and a marketing help line which has assisted hundreds of South West Tourism members. The project successfully reached its target market and was runner up to Thomas Cook Holidays in the prestigious Springboard awards.


Tourism Skills Network

Tourism Skills Network South West was established in 2001 by Destination Bristol through a South West of England Regional Development Agency initiative to promote the productivity and business competitiveness of the tourism sector in the South West. Veromar has delivered marketing training courses for them for three years assisting them in their aim. Courses have included marketing planning, creative marketing, strategic development and e marketing.

Lea Park Nurseries

Lea Park Nurseries, a successful horticultural business had identified that their business model was changing and that they needed to adapt to change in order to secure a competitive advantage. They commissioned Veromar to undertake a detailed business review and make marketing recommendations to support the development of their business. Part of the initiative was the development of their new website which has successfully widened their customer base.



As part of their farm diversification plan, Boskenna Home Farm had converted one of their barns into a five star self-catering property. They identified that they would require professional marketing to maximise its potential. A detailed business review was undertaken which identified major opportunities for them. Subsequently an extremely creative website was developed which has contributed to the success of this new venture.


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